Banking and finance

Helping banks and financial institutions sustain a competitive brand advantage and enhance their customer experience.

Our specialist brand consulting and design services for banks and financial organisations cover:

Strategic positioning
Market segmentation and go to market propositions
Brand identity and identity management
Customer experience and omni-channel service design
Website and app UX
Bank branch design and optimisation

Kuwait Finance House

Pioneering a digital transformation.

Defining a customer experience strategy for one of the world’s leading Islamic financial institutions.

Kuwait Finance House (KFH) is considered a pioneer in Islamic Finance or Sharia Compliant Banking. The first Islamic bank established in 1977 in the State of Kuwait, today, it’s one of the leading Islamic financial institutions in the world. Continuing in the pioneering tradition, KFH asked us to help define its customer experience proposition, and shape a new branch experience to help customers make the most of its digital banking platforms.

Warba Bank

Bringing to life a bold proposition for an Islamic challenger bank.

Set up by the Kuwait government in the wake of the financial crisis, shares in Warba Bank were allocated to every Kuwaiti citizen, in effect creating a people’s bank.

A decade since its foundation, the bank had reached a pivotal point in its growth. Industry was asked to help develop the brand strategy that would help the bank achieve its ambition to enter the investment banking market.

Get in touch

If you’d like to speak to one of our team about how Industry can help you build a brand advantage

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